Bellaluca
Los Angeles, CA
Disciplines
Brand Activation
Brand Integrations
Brand Strategy
Branded Content
Branding / Design
Concepting / Ideation
Consumer Research
Corporate Communications
CRM / Customer Engagement
Digital Marketing
Editorial & Promotions
EPK, Sales, & Press Kits
Experiential Marketing
Live Action Production
Logo Development
Long Form Content
Motion Design
Network, Sport, & Local News Music
PR
Print / Digital Ads
Remote Production (COVID Protocols)
Short Form Content
Typography
UI / UX Design
Upfronts / Newfronts
Websites / Apps / Mobile
About
We are a team of creatives and brand strategists that have worked in high-end boutiques, large enterprises, and creative agencies. We’ve been influencers in our respective fields for over 25 years.
But we’re not just a creative arm, production studio, or animation agency. We are strategic and holistic—finding the "why," flourishing in ideation, and creating delight between brands and their audience.
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Bellaluca
TASK: Create a show open that connects with, excites, and engages the show’s younger urban audience, as identified through market research // CONCEPT: Recruit recording artist, Wale, who has a large urban following similar to First Take’s. Highlight Wale’s freestyle creative process alongside show hosts
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Bellaluca
TASK: Create a show open that excites college and urban youths about watching college football, while also showcasing Eminem’s new album // CONCEPT: Use Eminem’s large urban youth following to draw excitement to college football with an edgy and in-your-face performance, matching the tone of his new album.
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