Logo Development

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TASK: AcornTV needed a fresh look to their logo as well as show open, while maintaining the integrity of their classic brand // CONCEPT: Updated brand, focused on simplicity and eligance
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TASK: Rebrand of long-standing architecture platform, embracing their stature while moving forward // CONCEPT: Using the existing colors and brand culture, create a cohesive lockup for all brands under the Trimble name, creating a cohesive look and feel
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TASK: Logo animation for the Santa Cruz skateboarding company // CONCEPT: Create a new and innovative logo animation to capture the Santa Cruz vibe and customers
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Brand Identity and full graphic package for the launch of the new program on 1+1 TV Channel ProSport
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9 countries, 100 recorded experts, dozens of unique studies and previously unknown facts about our history – this is the “Mysteries of the Great Ukrainians” project that we have been working on all year. The project reveals a lot of secrets: Roksolana’s secret, the death of Hrushevsky, Mazepa’s legendary treasure etc. The graphic plot is based on iconic stories and topics - archaeological excavations, declassified archives, laboratory examinations, published private collections and artifacts. The graphics which we used allowed us to enhance the effect of the scene reconstruction of events inside the project. For each series, we have developed an exclusive packshot with the main character, which makes this project unique.
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While it is winter and cold outside the window, we have offered the audience of one of the biggest TV Channels in UA to stay in the world of 1+1, where it is always cozy and warm. In the design, we use a central composition, where there is always warmth, in contrast to the cold outside. As the main style, we choose paper clippings of New Year's attributes in combination with warm light. According to the animation in the logo ID, we turn on the New Year's mood by turning on the lights.
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The 1+1 Design team has excellent experience with various projects, styles, brands and design challenges. The Showreel contains different works from 2021-2022, which include creative direction, art direction, motion graphics, broadcast design, animation, open titles, commercials, promo, VFX, branding, and logo development.
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Our main goal was to refresh the brand of the TV show “Masquerade.” 1+1 Team created brand identity and logo that you want to touch! The main idea was to mix&match textures and materials from the show’s costumes to make each letter unique and eye-catching – just like the show itself. We built our 360 degrees campaign based on these ideas. The logo became a Gold winner of the Promax Europe 2022 (section: programme-specific logo)
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Brands are always looking for ways to stand out and engage with a passionate audience. We’ve been helping companies think outside the 16x9 box and transform a standard presentation into an immersive experience. Utilizing multiple screens, unique screen shapes, and immersive theatrical lighting helps grab an audience’s attention and elevate any keynote, conference presence, or brand activation. Check out the magic that large format presentations unlocked for Warner Media, Cox, CNN, and Coke.
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We came up with the concept that the logo should look like cossack's mustache. Check out how we did it in this Promax-awarded case.
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This is our recent motion graphics showreel. Many other great cases to include soon.
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We came up with 100+ definitions of love to develop CTV channel rebrand. The result was incredible. The network increased its share by 25% in the following year after the brand relaunched. The case received Silver at PromaxBDA Global Excellence Awards in 2021 in Best Brand Image – Rebrand or Refresh Category. Anything is possible with love - we proved that!