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Black Label Content’s brand has been about putting top-tier talent and filmmakers in front of and behind the camera since the Los Angeles-based agency launched in 2010.
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Nat Geo Wild popped over to Trick & Mortar for an outside-the-box idea to promote their series “Pop Goes the Vet.” Shot during the early stages of the COVID-19 lockdown, a tribe of improv actors helped us recreate what it looks like to watch people watching gnarly surgeries on animals...over Zoom.
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“What if they were never discovered ?” Is the premise of this on air promo. This two day “contentpalooza” was all built on stage and includes On-air conceptual Promos, Marketing shoot, 7 sets for Photo shoot and EPK. Selected THE BRIEF Hot Spot. *COVID PRODUCTION
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Fox CEO of Entertainment, Charlie Collier, takes us on a trip through the historic FOX backlot and meets a few friends along the way. The Fox 2022 Upfront was shot with multiple cameras and angles for the 8 screen presentation in NYC.
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SEASON 6 “PAY ATTENTION TO THE CLUES”. This epic launch spot was shot on location in Venice Beach, Red Studios in Hollywood and Pasadena, CA over a 3 day period, keeping all the costumes and characters undercover. The shoot took place with the highest of COVID protocols and in a heat wave, which caused the actors to come in and out of the “MASKED SINGER” costumes every 15 minutes.
PROMAX SHOWCASE.
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Shot on stage at Sony Studios Culver City. Black Label Content filmed the table reads, marketing, promos and EPK’s for both shows. On hand were Norman Lear, Jennifer Anniston, Kathryn Hahn, Ann Dowd, Gabrielle Union, Allison Tollman, Kevin Hart, Damon Wayans, John Lithgow and some very special surprise guests, to be revealed on the show. *COVID PRODUCTION
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This half hour special hosted by Ken Jeong and Charissa Thompson was a 2 day shoot on the backlot at FOX STUDIOS, during the first days of shooting in pandemic. The first shoot back on the lot and for FOX. Backlot exterior shooting, aerial footage, 2 day shoot. Black Label Content, created a COVID protocol, tested all crew multiple times, tested talent and managed the covid compliance for the lot. COVID PRODUCTION
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Do celebrities live in a Bubble ??
Jimmy Kimmel returns to host the 72nd 2020 Emmy Awards. Concept, Live Action, Promos, Digital Campaign and EPK and Photo Shoot. See More on our Covid Compliance @blacklablecontent.com