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“What if they were never discovered ?” Is the premise of this on air promo. This two day “contentpalooza” was all built on stage and includes On-air conceptual Promos, Marketing shoot, 7 sets for Photo shoot and EPK. Selected THE BRIEF Hot Spot. *COVID PRODUCTION
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The Masked Singer Season 9 launch for Super Bowl LVII. The Line Up is not your usual suspects.
HOT SPOT - The Brief
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Fox CEO of Entertainment, Charlie Collier, takes us on a trip through the historic FOX backlot and meets a few friends along the way. The Fox 2022 Upfront was shot with multiple cameras and angles for the 8 screen presentation in NYC.
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SEASON 6 “PAY ATTENTION TO THE CLUES”. This epic launch spot was shot on location in Venice Beach, Red Studios in Hollywood and Pasadena, CA over a 3 day period, keeping all the costumes and characters undercover. The shoot took place with the highest of COVID protocols and in a heat wave, which caused the actors to come in and out of the “MASKED SINGER” costumes every 15 minutes.
PROMAX SHOWCASE.
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Shot on stage at Sony Studios Culver City. Black Label Content filmed the table reads, marketing, promos and EPK’s for both shows. On hand were Norman Lear, Jennifer Anniston, Kathryn Hahn, Ann Dowd, Gabrielle Union, Allison Tollman, Kevin Hart, Damon Wayans, John Lithgow and some very special surprise guests, to be revealed on the show. *COVID PRODUCTION
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Anthony Anderson hosts the IMAGE AWARDS on TV-ONE in this 5 spot campaign. In this spot, Anthony wants his name in lights in the NAACP IMAGE Awards Campaign by TV ONE. Promax BDA HOTSPOT
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Paramount+ tapped us to help them create their new campaign to announce that the entire Star Trek catalog, featuring 11 series with 840 episodes spanning 6 decades, is streaming exclusively on Paramount+ in the USA – for the first time ever.
Titled “Every Series. Every Episode.”, the campaign shows that there’s a Star Trek series for everyone—from existing fans to newcomers— and that P+ is now the home for all their favorite characters, captains, aliens and episodes. The launch trailer was supported with a full slate of broadcast spots and social assets.
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In collaboration with HBO Max, we just launched the new scripted series Tokyo Vice, from Michael Mann, Executive Producer and Director of the first episode.
The crime drama Tokyo Vice captures American journalist Jake Adelstein’s non-fiction firsthand account of the Tokyo Metropolitan Police beat. Adelstein, played by Ansel Elgort (Baby Driver, West Side Story) descends into the neon-soaked underbelly of late '90s Tokyo in search of a great story to reveal what’s beneath its surface.
“This was a dream project”, notes Northern Lights Executive Creative Director Joe Nichols. ”Michael Mann's groundbreaking combination of pop music and emotionally evocative cinematic visuals goes as far back as Miami Vice and is exactly what we strive for in our trailers”.