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A blank page is never really blank. There is always a customer with a need and a client who wants to fulfil a promise. That is where we start all our concepts, elbows deep in the strategy and the brief. It's our starting point for original creativity. From there its a short hop skip and a jump to scripts, storyboards too animatics and beyond!
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Minecraft is the biggest game on the planet and with cross play between X-Box, Nintendo Switch and Playstation it just broke more boundaries. As far as we are aware this was the first time all 3 major platforms featured in the same commercial. Hats off to Minecraft!
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This campaign has 4 epic Monster “Fails” in the Kitchen. The Mummy, Frankenstein, Dracula and The Headless Horseman all give their best in the FOOD Network Halloween Wars launch. In this spot Frankenstein’s baking skills need a little finesse. Promax BDA selected Hotspot.
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Blake Shelton kicks off the Nascar season during the RIO Olympics with this series of 4 spots created to run across NBC, NBC Sports and MSNBC during the telecast. Shot at the Texas Motor Speedway where temperatures reached 102 on the track.
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From TNT DRAMA with Creator, Director and Actor Ed Burns comes PUBLIC MORALS, a period crime drama set in NYC.
Launch Campaign – Concept, Design, Graphics and Live action shooting in NYC and LA.
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Winner of 2018 Clio Award, Justin Timberlake's + AMEX live album release/activation during the Super Bowl from Historic Paisley Park in Minneapolis. This 6 camera live event was streamed on Facebook, Instagram and Twitter world wide as Timberlake's fans got their first listen to "Man Of The Woods". This event lead up to the Super Bowl appearance in Minneapolis and was attended by celebrities and fans alike. BLC worked with Momentum World Wide, AMEX Entertainment and Killian & Company on this event. The activation included custom photo booths, a cabin in the woods, a forest, 4 food booths, a custom scent station, a custom t-shirt silk screening station, 4 bars and a multiscreen film that was created by BLC as well.
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Working with the younger cast of Black~ish, we explain the numbers and the user interface, for the buyers and users in the audience.
Large Screen format for Lincoln Center audience.
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A collection of some of Disney Television’s best creators all packaged in a sizzle for a road show and studio showings. Live Action Shoot, NYC and LA.
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TRU tv’s new season of the Carbonaro Effect launches with a Targeted Marketing spot for Xfinity Mobile. High speed shooting in the studio, with Michael Carbonaro and the mind blowing reach of Xfinity Mobile. Tru tv, Comcast, Xfinity, Goodby Silverstein and Partners, all partner up and tap BLC’s creative team to create this 60. PROMAX HOTSPOT