Branding / Design

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Anchored by the most prestigious tournament in sports, the UEFA Champions League, we’ve partnered with Paramount+ as they go all-in on the world’s most popular sport! Entering our second year, this ongoing campaign consists of spots for UEFA, Concacaf including the U.S. men’s and women’s national teams, Italy’s Serie A, Argentina’s LPF, Brasil’s Serie A, and The Asian Football Confederation. We provided creative direction, editorial, and graphic design for an extensive deliverables list that’s customized for social, digital, and on air.
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What we love to do. What we believe in. Our Anthem.
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This was a challenging brief to do. How to tell a story about beer brand's philosophy by showing schience stories? We came up with the decision of web-series, where we explained "Probably the best" concept by each science discovery. The concept, script, live action production, motion graphics - everything was produced by our team.
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We came up with the concept that the logo should look like cossack's mustache. Check out how we did it in this Promax-awarded case.
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This is our first big project for the US market. A great example of collaboration with CNN's creative team.
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This is our recent motion graphics showreel. Many other great cases to include soon.
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We came up with 100+ definitions of love to develop CTV channel rebrand. The result was incredible. The network increased its share by 25% in the following year after the brand relaunched. The case received Silver at PromaxBDA Global Excellence Awards in 2021 in Best Brand Image – Rebrand or Refresh Category. Anything is possible with love - we proved that!
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Here’s your fat-free sampler of Lava treats, featuring our sweetest spots, tastiest design, and most vibrant visuals. Bon Appetit!
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On January 1, Newsy relaunched as Scripps News, complete with a new name and a refreshed look. But one thing that didn’t change was their approach to sharing the news. We used their motto “Be informed — not influenced” as the foundation for our design strategy when we updated Newsy’s brand identity in 2021. With the launch of Scripps News this year, we picked up where that design left off.Creating a new brand look takes a lot more than updating colors and a logo. Through thoughtful changes to the color palette and motion behaviors, our team overhauled over 350 assets in time for the network’s launch.Here’s how we worked with Scripps News to create a new look that keeps the core values of their brand intact. View the full case study here: https://www.thisiselevation.com/scripps-news
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Antenna TV evokes the era of fidgeting with bunny ears on your television and your favorite show magically coming into focus. For the past 10 years, the network has been airing reruns of classics from the 1950s to 1990s: everything from Father Knows Best to Family Ties. When Nexstar launched a sister network called Rewind TV with a focus on 80s and 90s sitcoms, there was an opportunity to refresh the brand behind Antenna TV. After a successful collaboration on Rewind TV, we were excited to work with the team at Nexstar to create an identity that better showcased Antenna TV’s offerings. We delivered a full network refresh, including a logo facelift and on-air graphics elements, from bugs to promo materials. Every design element was created to also be used on social and digital channels, boosting brand cohesion. View the full case study here: https://www.thisiselevation.com/antenna-rebrand