Branding / Design

Work
TASK: Logo animation for the Santa Cruz skateboarding company // CONCEPT: Create a new and innovative logo animation to capture the Santa Cruz vibe and customers
Work

HBO

TASK: Introduce the new features of HBO.com to current and prospective customers // CONCEPT: Feature well-known shows audiences can identify with while demonstrating how to seamlessly navigate through HBO.com online.
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OVERVIEW: Creative Direction & Production // TASK: Create a new show open for ESPN’s 30 for 30, featuring iconic faces and the ESPN Films logo // CONCEPT: Feature prominent icons in black and white to demonstrate the history, with gold dust whimsically fading from the ESPN Films logo
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OVERVIEW: Art Direction, Production, Editing // TASK: Create an emotional and engaging review of Cinemax’s top wins for the year and thank the audience for continuing to watch // CONCEPT: Incorporate a multitude of varying movie highlights, laced together, to demonstrate how many memorable moments were achieved within the year.
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OVERVIEW: Creative & Art Direction // TASK: Create a show open and spot that excites audiences for FIFA’s Confederation Cup Open, highlighting the culture of Brazil // CONCEPT: Use bright Brazillian colors and emotional faces of fans to capture the excitement and intensity of the Confederation Cup
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Our team developed open titles for one of the most prominent marketing awards in the world. This work was for the Ukrainian market. The key idea is a claw machine which chooses the winner, and everyone wants to catch the chance to become a lucky one.
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Promo for the first premiere of a fantastic show Lip Sync Battle in Ukraine on 1+1 TV Channel. The primary TV show is where two celebrities compete against each other in an epic song-for-song battle.
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TCH

TCH - is the most significant news agency in Ukraine. TCH - it's not just news; it is a brand with deep emotions and storytelling, one of the most well-known brands in Ukraine. The faces of the heroes became the basis of the concept. Friendly and responsive interface, the logo as a navigator is the strongest side of the concept. We developed a full package of graphics.
Work
Brand Identity and full graphic package for the launch of the new program on 1+1 TV Channel ProSport
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9 countries, 100 recorded experts, dozens of unique studies and previously unknown facts about our history – this is the “Mysteries of the Great Ukrainians” project that we have been working on all year. The project reveals a lot of secrets: Roksolana’s secret, the death of Hrushevsky, Mazepa’s legendary treasure etc. The graphic plot is based on iconic stories and topics - archaeological excavations, declassified archives, laboratory examinations, published private collections and artifacts. The graphics which we used allowed us to enhance the effect of the scene reconstruction of events inside the project. For each series, we have developed an exclusive packshot with the main character, which makes this project unique.
Work
While it is winter and cold outside the window, we have offered the audience of one of the biggest TV Channels in UA to stay in the world of 1+1, where it is always cozy and warm. In the design, we use a central composition, where there is always warmth, in contrast to the cold outside. As the main style, we choose paper clippings of New Year's attributes in combination with warm light. According to the animation in the logo ID, we turn on the New Year's mood by turning on the lights.
Work
Glamazon - Amazon’s internal diversity and inclusion network for LGBTQIA+ employees and their allies - approached Regej & Company to help ideate and conceptualize a holiday event theme that would incorporate both live and virtual elements. The objective was to host an event that would help the organization boldly amplify their mission: to help bridge the gap between employees and the broader LGBTQIA+ community through diversity, education and awareness. Through strategy and ideation, R&CO proposed to deliver an event tied around the theme, “Information Is Beautiful.” The aim of the creative concept behind the theme was to shine light on the realities and actual statistics of underrepresented artists within the local LGBTQIA+ community by sourcing and ultimately selecting, eight artists from the local black, latinx and queer communities to exhibit their artwork in a beautifully curated art space at Second Home in Hollywood, CA. Glamazon employees along with employees from other companies in the tech media space including: Netflix, Snapchat, ViacomCBS, Warner, Disney and others, were invited to learn from, enjoy and potentially purchase the artwork being exhibited at the event. The live event included a panel that was moderated by a member of the Glamazon board and a high-profile non-binary artist in the Los Angeles community. Three of the eight artists were chosen to participate in the panel. Questions were geared around the underrepresentation of minority artists in the art community and the selected artists were invited to give their perspective, experience and advice on how organizations can better learn from and incorporate diversity into art driven initiatives. To complement the live panel, R&CO tied in a virtual component by collaborating with Amazon to record, live stream, and share the panel with Amazon employees globally. Following the panel, event attendees were invited to view the artwork and network with each other and the artists over live music, cocktails and light bites. R&CO worked to secure event sponsors including: Theragun, Siempre Tequila, VOSS Water, Cool Cat Wine Spritzer, Matador Vodka, Cystalhead Vodka and Stellum Spirits.