Concepting / Ideation

Work
The ABC 2017 Upfront Live Action Open was based on the idea that “Steven & Lido” the Ad Agency in Black`ish are pitching to find the idea for the 2017 Upfront. A cast of stars appear , to pitch their own ideas. Shot on the Black~ish set in LA and a recreated set in NYC.
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Tracy Morgan Hosts the 2019 ESPY Awards. Our content day consisted of multiple Spots for ESPN, multiple Spots for ABC, All marketing and tune in’s for both networks, as well as social and the photo shoot. The promos were shot with an LED wall and mirror floor in Brooklyn, NY. HOTSPOT – READ MORE
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This half hour special hosted by Ken Jeong and Charissa Thompson was a 2 day shoot on the backlot at FOX STUDIOS, during the first days of shooting in pandemic. The first shoot back on the lot and for FOX. Backlot exterior shooting, aerial footage, 2 day shoot. Black Label Content, created a COVID protocol, tested all crew multiple times, tested talent and managed the covid compliance for the lot. COVID PRODUCTION
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This Series of 4 Teasers for the ROOKIE, features Nathan Fillion as “John Nolan” the LAPD Rookie along with 1983 NFL Rookie of the Year Marcus Allen and 1996 Rookie of the year, Eddie George at a NFL Rookie of the Year Party. The Brief. HOT SPOT
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Shot on location at the Bridge Studios in Vancouver, utilizing Motion Control, The first teaser for the sophomore season puts Freddie Highmore’s Doctor Shaun Murphy front and center as we get glimpses of his interactions with the rest of the San Jose St. Bonaventure staff. The Brief Hot Spots
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Do celebrities live in a Bubble ?? Jimmy Kimmel returns to host the 72nd 2020 Emmy Awards. Concept, Live Action, Promos, Digital Campaign and EPK and Photo Shoot. See More on our Covid Compliance @blacklablecontent.com