Concepting / Ideation

Work
By
Spillt
Work
By
Spillt
Sebastian Maniscalco has two passions: comedy and food. His hilarious social observations and food related questions come to life in the series Well Done, produced by Levity Live, Food Network and Discovery+. Viewers follow Sebastian Maniscalco as he explores the world of food from a unique perspective, covering everything from interviews with world-famous chefs to foodies, comedians, Sebastian's family, and everything in between. ‍ Our team was fully embedded with the Levity Live production, having a hand in everything from the title sequence, transitions, lower thirds, and quirky animated in-show graphics to help bring this idea to life. With a creative brief referring to an Amalfi coast vibe, we pulled the majority of our design inspiration based on this breezy, Italian locale. Utilizing illustration and 2D animation we create a clean, but textured aesthetic, that was perfect for tying in Sebastian’s Italian roots with the overall vibe of the show.
Work
By
Spillt
As huge fans of Adult Swim, our team is humbled to have the opportunity to develop the on-air look for their Toonami content block year after year. It’s one of those rare opportunities where we’re encouraged to truly spread our creative wings while working in close collaboration with the Adult Swim team. Ultimately, a massive, detailed graphics toolkit is developed and implemented each year. We can't wait to start on the next one!
Work
By
Spillt
Food is an intrinsic part of the holidays, bringing friends and family together in celebration. Cooking Channel has it pretty buttoned up when it comes to presenting appealing, approachable plates. So our team really had to think of a unique take on showcasing the classic holiday favorites. Our concept focused on what happens in those final moments before the food hits the table, the “finishing touches.”
Work
For this challenging and fun campaign, we helped our friends at Paramount+ invite audiences to relive the magic of the 1992 U.S. Olympic basketball team through their own words. We provided copy, edit, graphics and sound mixing to promote the five part mini-series event. Our distinct graphic approach utilized stills and a photographer’s contact sheet motif. Our goal was to illustrate the documentary series as equal parts intimate and revealing. We delivered 30 and 15 second spots for social media as well.
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Northern Lights Agency partnered with Luminary, the subscription podcast company, to develop the social campaign for the new top secret Dave Chappelle podcast known as "The Midnight Miracle." Luminary tapped us because they had no material to work with at the start of the project and knew the Northern Lights team could pitch and deliver a wide range of concepts and executions. Calling on the expertise of the Northern Lights Family of companies, we pitched diverse ideas including live action shoots, motion graphics executions and editorially driven spots. Dave and the Luminary team selected a motion graphics approach – designed to enhance the powerful soundtrack, resulting in a flow of animated, dreamlike visuals complementing the poetry of the spoken word. We also brought Dave Chappelle’s iconic neon logo to life. “'The Midnight Miracle’ gives you a look into how me and my friends process the world around us, and i think it will change the way listeners think of what a podcast can be.” – Dave Chappelle
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Meet Nobel Peace Prize laureates and learn about the legacy of Alfred Nobel in this immersive gameplay-based trailer created by the team at Brokendoll in partnership with Minecraft Education Edition, the Nobel Peace Center and Games for Change.
Work
Lava Studio and MLB Network have created a non-traditional on-air package for MLB Central that doesn’t use just one look, embracing instead a diverse mix of elements and styles that work great together to keep up the fun throughout the three-hour morning broadcast. Bumps and transitions were sourced out of the original collection of seven unique opens, and additional show elements were inspired by that variety as well. Lava’s design and animation team valued the chance to break some rules and explore an array of styles.